UP or down?

I’ve been doing a little consulting work with the team at UP (scrollhappy) out of the routine of my normal flow, mostly because I really really believe in the mission.

Social media is ruining a generation, and it’s our job to stop it. The statistics about teen mental health, driven by the instagram and tiktok “doom loop“ is off the charts. 10% of US teens this year will attempt suicide and over 60% will have feelings of hopelessness and despair on a regular basis. This is not how to build the future of our country or world.

UP is a new social content platform for wholesome content. They have an extra strong engineering team tackling the problem of how to tag, categorize, filter, and design content so it’s good for you, not bad for you. Nick the CEO has one of the strongest missions I’ve ever seen in a founder and I don’t think anything will stop him.

It’s something that needs to exist - very excited to see where it goes as they launch and start creating more buzz. Last week had some terrible images propogated without consent across socials in minutes / hours that left a lasting mark on people. We need safe spaces where people can both talk about these things, but also feel safe with their content.

It’s up to us all to make this choice: UP or down?